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Wednesday, April 2, 2025

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The Chosen Season 5 Debuts, Grosses $11.7M in Theaters

The latest installment of The Chosen, Last Supper (Season 5) Part One, debuted in theaters this past weekend, delivering an impressive $11.7 million in box office gross. This marks a significant increase from The Chosen Season 4 Part One’s opening weekend, which brought in $7.4 million, demonstrating remarkable growth and sustained audience interest in the faith-based series.

Breaking Down the Numbers

Opening weekend figures for The Chosen: Last Supper show a staggering 160-170% increase over the previous season’s launch:

Thursday Night – $1,462,681 (Season 4 Part One: $1,424,596)

Friday – $3,630,913 (Season 4 Part One: $1,752,961)

Saturday – $3,553,559 (Season 4 Part One: $2,445,984)

Sunday – $3,080,569 (Season 4 Part One: $1,728,576)

Additionally, pre-sales for Parts Two and Three are pacing at more than 250% ahead of Season 4, signaling continued anticipation and strong fan engagement.

The Chosen’s Growing Global Reach

Beyond its theatrical success, The Chosen has become a worldwide phenomenon:

Over 280 million viewers and more than 900 million views globally.

Available in over 175 countries and translated into more than 600 languages.

A dedicated and engaged social media following of 17 million+ fans.

The Chosen: Last Supper Theatrical Campaign

Strategic Release & Easter Alignment

As Part One continues screening, Parts Two and Three will follow throughout April, culminating in an opportunity for fans to binge-watch all three parts in theaters starting April 18 (Easter weekend). The decision to align the release with the Easter season has helped enhance the film’s cultural relevance and emotional impact on audiences.

The theatrical rollout is also expanding globally. Beginning April 10, The Chosen: Last Supper Part One will hit over 40 international markets, including Brazil, Mexico, the United Kingdom, Italy, Germany, Poland, the Philippines, and India. A streaming debut on Amazon Prime Video is set for later in 2025.

Event-Driven Viewing Experience

Fans have embraced the theatrical experience, treating each screening as a community event. The IMAX format has further elevated this, making the viewing experience even more immersive.

Massive Marketing & Publicity Efforts

The launch campaign was driven by high-impact promotional efforts:

Times Square Takeover: A striking campaign featuring photography by Annie Leibovitz created buzz across media platforms.

Viral Trailer: Released on February 20, the official trailer trended #1 on YouTube for 24 hours.

Strategic Media Investments: A mix of out-of-home (OOH) advertising and March Madness placements amplified awareness.

Comprehensive Global Publicity: The campaign included appearances on The Tonight Show, Good Morning America, and The View, plus global press junkets in Dallas, Brazil, Madrid, and Mexico City, with special screenings in Sydney, Rome, and Manila.

Strong Social & Influencer Engagement

Since the last season’s release, The Chosen has gained nearly 10 million new social media followers. Additionally, influencer partnerships expanded its reach to diverse audiences, generating thousands of fan-driven posts and organic buzz.

About The Chosen: Last Supper (Season 5)

Distributed by Fathom Events in the U.S. and Trafalgar Releasing internationally, The Chosen: Last Supper is a cinematic, event-driven release that brings one of history’s most pivotal moments to life. The season unfolds over a four-week theatrical run in the U.S. and Canada:

Part One: Episodes 501-502

Part Two: Episodes 503-505

Part Three: Episodes 506-508

This staggered rollout allows audiences to fully immerse themselves in the unfolding drama of Jesus’ final days before the crucifixion.

Synopsis

The table is set. The people of Israel welcome Jesus (Jonathan Roumie) as their king, while his disciples eagerly anticipate his crowning. However, instead of confronting Rome, Jesus turns the tables on the Jewish religious festival. Feeling their power threatened, Israel’s religious and political leaders will go to any lengths to ensure that this Passover meal is Jesus’ last.

With The Chosen continuing to grow in viewership and cultural impact, Last Supper (Season 5) is shaping up to be the most significant and successful chapter in the franchise to date.

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